Assouline Social Media/Digital Content

Archaea’s ongoing partnership with LVMH company and luxury book publisher, Assouline, has led to a slate of original content ideas that have outperformed benchmarks video over video. From campaigns around book launches to one off fun videos around the office, we continue to support the Assouline brand with a steady stream of both paid and organic social media content to expand their digital presence and create brand awareness in younger audiences.

Everyday French with the Assoulines

Let summer unfold like the pages of a great story. From the star-studded allure of the French Riviera in the 1920s to the sun-drenched hills of Italy’s wine country, Martine Assouline’s Summer Book Club is your passport to a season of discovery, inspiration, and indulgence—long after the sun slips below the horizon.

57.4K Reel Views

The Library Collection - Backgammon

An elegant duel of wit and strategy—Prosper and Alex Assouline engage in a refined round of backgammon, offering their secrets to mastering the game. Crafted from the finest materials, the Assouline Library Collection Backgammon Set transforms a classic pastime into an objet d’art. Because winning is best done beautifully.

48.5K Reel Views

Psychedelics Now - Book Launch

Provocative, playful, and perfectly in sync. Guests dove into a spontaneous word association game in celebration of our newest title, “Psychedelic Now.” On Culture Lounge see our exclusive interview with author Julia Chaplin, link in bio.

17K Reel Views

Chic Dogs - Book Launch

The chicest dogs descended upon the Assouline boutique at The Plaza Hotel to indulge in a weekend of portraiture and Puptinis in celebration of “Chic Dogs”.

54K Reel Views

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Allina Liu Summer '24 Capsule